Lets face it. Keeping a personal brand is hard. I´m a traveller and citizen of the Internets and there are others, may it be clients, colleagues or friends who deserve to know the right "me" online as well. Partly for what I stand for, but mostly for inspiration, my offer and my experience.

Time for reflection, time for a change.

From now on, these are the rules I shall follow:

  1. document explorations of relevant new experiences and knowledge I pick up
  2. communicate results of first rule
  3. contribute, share, be open and transparent regarding first rule

There are a million good manifestos that hopefully makes life better for those who´ve written them and their audience. For the authors, they may act as a rulebook or something to be reminded of. For me, they also serve as great sources of inspiration.